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the Jeff Lutton Experience

Jeffrey Lutton

6717 Old Chesterbrook Road

McLean, VA 22101

Cell 571 594 7660

 

 

SUMMARY

MBA Graduate– Concentration in Marketing.
Sales & Sales Management of telecommunications software, hardware and service.
Electrical Engineering Graduate of Pennsylvania State University.
Competitive Athlete on championship intercollegiate, national and international levels.

 

 

EXPERIENCE

4/2004 – Present

THTWeb

Vienna, VA

 

 

Vice President of Sales, Partner

 

 

Responsibilities for the position include:

 

§          Recruited, trained and led a team of direct sales reports and 135 agent representatives.

§          Led marketing efforts, developed unique conferencing products, increased web traffic 300%.

§          Management and approval of pricing strategies and contract development.

§          Contractual and vendor relationship management.

§          Total P&L responsibility.


Develop and implement business development, sales, marketing, and PR strategies to acquire new customers and retain existing accounts. Set individual and company-wide sales objectives and formulate plans to expand business. Identify opportunities for strategic alliances and partnerships that further business goals. Manage corporate collateral material, including brochure and Web re-design.

 

Key Accomplishments:

 

·          Negotiated with key vendors to reduce network cost by 27%.

·          Introduction of new services that are expected to generate 20% in annual revenue.

·          Re-designed company Web site, increasing natural google search to top five for conferencing specific search terms.

·          Implemented a contact database, providing a means to market to sales and marketing executives.

 

 

11/2001 – 4/2004

US LEC

McLean, VA

 

 

Director of Sales

 

 

Responsibilities for the position include:

 

§          Development and management of sales objectives and forecasts.

§          Identification and penetration into key markets to maximize revenue production.